Intern Opportunities

 Marketing and Social Media Intern 

Description: The Marketing and Social Media Intern assists the Executive Director with the planning, implementation, and tracking of all marketing and social media efforts, both paid and organic, to increase brand awareness, influence, and enrollment. This is a wonderful opportunity to learn while leading new initiatives in outreach.

Supervised: The Marketing and Social Media Manager is accountable to and evaluated by the Executive Director, a DTS ThM graduate.

Responsibilities: 

  1. Develop and execute annual marketing and advertising strategy for programs, events, and other initiatives through various channels including: print, digital, organic and paid social media. Includes content marketing, traditional advertising, search engine marketing (SEM), social media marketing, and email marketing.
  2. Research our market, define personas, and develop strategies to reach and engage those audiences.
  3. Create and develop effective content for print and digital advertising.
  4. Coordinate with the Editor to administer the approved marketing budget and ensure cohesion between brand and enrollment marketing efforts.
  5. Develop quarterly plan for creating relevant content topics related to our strategic objectives for all paid and organic marketing campaigns.
  6. Analyze and review key performance metrics for various marketing campaigns and channels (digital, social media, and traditional/print) and provide weekly, monthly, and quarterly reports to ensure goals and objectives are being attained.
  7. Manage the day-to-day activity on social media accounts a. Curate and manage all published content (images, video and written). b. Monitor, listen and respond to users. c. Create and manage organic and paid social media promotional campaigns. d. Monitor trends in social media tools, applications, channels, design and strategy. e. Analyze key metrics and tweak strategy as needed.f.Advocate for Virtuous Communications, Inc. in social media spaces, engaging in conversations and answering questions where appropriate.

Essential Skills to know or eager to learn: 

  1. Digital marketing (creating and targeting ads, audiences, implementing tracking codes, etc.)
  2. Search engine marketing (Google Ads)
  3. Social media platform analytics
  4. Google Analytics
  5. Project management

Qualifications: 

  • Proficient presentation, and organizational skills
  • Familiarity with necessary technological software and tools to effectively generate, place, and monitormedia placements
  • Graphic design and/or photography skills a plus